Home
Jumpsuits
Dresses
More Dresses
PROM
Basic Black
Evening Dresses
Evening Gowns
Handbags
Jewelry
Retro Shoes
Vintage Wedding
Accessories
Men's Shirts
Men's Jackets
Men's Pants & PJs
Vintage Ties
Lingerie
Blouses
Skirts
Sweaters
Designer Vintage
Halloween
Retro Hats
Shorts & Swim
Wild Pants
Coats
Jackets
Women's Suits
Capes/Ponchos
Retro Decor
T-Shirts
Vintage Aprons
Bargain Nook
Retro Baby
SOLD: Accessories
SOLD: Coats
SOLD: Decor
SOLD: Dresses
SOLD: Gowns
SOLD: Lingerie
SOLD: Men
SOLD: Separates
FAQ
Kudos
Links
E-Mail Us
 

Cowboy
Disco
Ethnic
Hawaiian
Hippie
Jackie O
Mod
Plaid
Rockabilly
 

1920s
1930s
1940s
1950s
1960s
1970s
1980s
Anything goes! becomes fashion byword.
Hippies initiated the 1970s in tie-dye and denim, and punks closed the decade wearing black long-johns and spikey hair. Tolerance was a running theme socially and in the fashion world. From the wildly eccentric to the conservatively elegant, individual expression was welcomed.  Skirts and hair could be any length. Lapels and pant legs could be any width. The collective conscious embraced ethnic fashion and retro styles.  Nostalgia reigned from Art Deco- inspired prints to the prairie look.

Fashion eclecticism reflects the extremes of the times.
Feminism became a social force, and many feminists eschewed fashion.  Old design houses such as Dior and Laurent produced more ready-to-wear collections.  Army surplus boomed. On American campuses, imported, embroidered shirts were worn sans bras.  Bell-bottoms dominated.  Heavy hiking boots were an integral part of the unofficial uniform.

Secondhand clothes, an anathema during earlier times, became de rigeuer.  Punks took it further, strategically ripping their secondhand clothing into rags. Theatrical glam rockers motivated teenagers to try wild haircuts and glitter makeup. David Bowie exemplified androgenous style. Gender bending became art.

The world gets smaller.
A global recession damped employment and investment. Industry shifted production to the Third World, exploiting women and children. The energy crisis brought rapidly escalating gasoline prices. Oil spills and dioxin were in the news, as was terrorism in Europe and the Middle East. President Nixon was forced from office, the first president to resign before his term ended.
  • Village People
  • Concorde
  • Smog
  • Test-Tube Baby
  • Tinted Contact Lenses
  • Earth Day
  • The Jackson Five
  • Johnny Rotten
  • Velvet Suits
  • Funkadelic
  • Star Trek
  • Disco
Shop the 1970s here